Monthly Archives: May 2014

“Originality. The most dangerous word in the lexicon of advertising” – David Ogilvy Smart words from the man hailed as ‘the father of advertising’, David Ogilvy knew it best. By trying to reinvent the wheel with your advertising you are … Continue reading →

Very few people saw the recession coming. Even fewer were ready for it when it did finally hit. Some will get lucky, however luck should not be a strategy for you. What you should do instead is prepare well upfront … Continue reading →

Have you read the recent CPM costs? For $1 million you can get a 15 second advert across Facebook’s native Video advertising platform. It costs $500,000 to get your video on the top banner of youtube for a day. Business … Continue reading →

  At Global we’re always looking for ways we can push the envelope for our clients. Our filmmaking team is the critical reason why our videos have been so successful over the past few years and I think their knowledge … Continue reading →

“These times they are A-changin” – Bob Dylan …. And boy was he right. Never in the history of the human population have things technologically, scientifically and mathematically been futher advanced. Even better yet, this is great news for you! … Continue reading →